Wayne Becker was one of the best designers and layout artists in New York. He was a freelancer who had worked at Perpetual Motion Pictures through to our early years as Buzzco Associates. He could take established characters and make them his own! He was also the inspiration for We Love It!-- while waiting for client feedback on a commercial he sighed "I just hope they don't say 'We love it!' because that's always followed by 'but we have one little change....'"